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Ashley Tisdale Talks Baby No. 2 & Alopecia Diagnosis
Ashley shares advice for new moms, and dishes on her new Being Frenshe hair wellness line — which was partially inspired by her experience dealing with alopecia in her 20s.
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Kristin Ess Hair Boosts Offerings with New Bonding and Protection Collection
Rolling out now exclusively to all Target doors and target.com, Maesa is expecting to see substantial incremental growth from the launch of Kristin Ess+.
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Kristin Ess Hair Introduces Kristin Ess+: Where Salon Meets Science
Introducing Kristin Ess+, our breakthrough in hair science featuring Peptide Restore and Peptide Protect.
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Maesa Divests its European and Middle Eastern (EMEA) Operations
Maesa announced that it has sold its European and Middle Eastern operations ("Maesa EMEA") to Knowlton Development Corporation, Inc.
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Ashley Tisdale Talks Bleaching Her Hair for ‘The Suite Life,’ Finding Herself, and Her New Hair Products
For years, the actor destroyed her hair to be the ~fabulous~ blonde we grew up with. Now, she’s got a new look and a haircare line to match.
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This Is Ashley Tisdale's Number One Secret for Hair Growth
The actress, singer, and Being Frenshe founder Ashley Tisdale gets real about alopecia.
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New Beauty Names Fine’ry A Best New Fragrance
Fine’ry She’s a Goodie Eau de Parfum was named one of New beauty's Best New Fragrances in January
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Fine'ry Debuts New Olfactive Experience with Masculine Scent Collection
Fine'ry, is debuting masculine scents with the launch of nine bold eau de parfums, available in the men's grooming aisle at Target.
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Being Frenshe Enters Hair Wellness Space with Holistic Approach to Hair Care
Being Frenshe, announced expansion into the haircare category with a new holistic approach.
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Maesa CEO Piyush Jain Reflects on Sustainability & Shares 2025 Goals
Maesa CEO Piyush Jain Reflects on Sustainability & Shares 2025 Goals
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Drug Store News 2024 Top Women in Health
Maesa's Erin Keating and Oshiya Savur take home Drug Store News 2024 Top Women in Health
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Oshiya Savur has made the 2024 ADWEEK 50 List
We're proud to share that Maesa's Chief Brand Officer Oshiya Savur has made the coveted 2024 ADWEEK 50 list!
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Maesa takes the stage at Target's Essentials & Beauty Shoptalk!
Erin Keating discussed the importance of exclusive brands that Maesa has developed in partnership with Target.
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Maesa Announces Winners for 2024 Maesa Magic Incubator Program
NEW YORK--(BUSINESS WIRE)--Maesa, the world’s #1 beauty incubator in mass, is thrilled to announce the winners of the second annual #MaesaMagicIncubator program.
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Kristin Ess Hair aligns with Glamsquad as their preferred hair partner
Kristin Ess Hair announces their partnership with Glamsquad, the leading on-demand beauty service that brings the salon experience directly to you.
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Maesa Launches Second Annual Maesa Magic Incubator Program
NEW YORK--(BUSINESS WIRE)--Maesa, the world’s #1 beauty incubator in mass, proudly announces a call-for-entries to the second cohort of its giveback initiative, the Maesa Magic Incubator program.
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Maesa Taps Molly Kennedy to Spearhead Kristin Ess Hair
NEW YORK -- Maesa, the world’s #1 beauty incubator in mass and a Bain portfolio company, is pleased to announce the appointment of Molly Kennedy as its new VP, Marketing,...
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Maesa Names Patricia Huet Chief Human Resources Officer
Maesa, the world’s #1 beauty incubator in mass and a Bain portfolio company, is pleased to announce the appointment of Patricia Huet as its new Chief Human Resources Officer.
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Maesa Names Patricia Huet Chief Human Resources Officer
Maesa, the world’s #1 beauty incubator in mass and a Bain portfolio company, is pleased to announce the appointment of Patricia Huet as its new Chief Human Resources Officer.
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Being Frenshe Introduces Palo Santo Sage
The new mood-boosting scent will be available across all fan-favorite formats, exclusively at Target.
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Kristin Ess Hair introduces new softening collection
Kristin Ess Hair is expanding its line of salon quality hair care and styling products with a new collection specifically focused on softening and smoothing.
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Hairitage Introduces Damage Recovery Collection
New York - Hairitage by Mindy McKnight, a pioneer in inclusive haircare, announced today the launch of its latest Damage Recovery collection, exclusively available at Walmart stores nationwide and on...
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Maesa Proudly Presents Inaugural Graduating Class of the #MaesaMagicIncubator
Maesa, the #1 beauty incubator in mass, is proud to announce the graduation of the inaugural cohort, class of 2024 of the #MaesaMagicIncubator.
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Fine’ry Expands Assortment with Seven New Fragrances
Fine’ry, the line of fragrances rooted in the craft of fine perfumery, announced the expansion of its collection of eau de parfums and body mists with the addition of seven...