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Founded by two of the most powerful Gen-Z influencers, 24-year-old identical twins Brooklyn and Bailey McKnight, the brand offers aneffective and affordable skincare collection on a mission to simplify and demystify skincare particularly for tweens and Gen Z.
With fully accessible founders and a diverse community, itk is more than just a skincare product. It’s a conversation. We update our products based on real feedback.
Stay in the know about skincare
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Founded by two of the most powerful Gen-Z influencers, 24-year-old identical twins Brooklyn and Bailey McKnight, the brand offers aneffective and affordable skincare collection on a mission to simplify and demystify skincare particularly for tweens and Gen Z.
With fully accessible founders and a diverse community, itk is more than just a skincare product. It’s a conversation. We update our products based on real feedback.